Privacy Policy
How we handle your data. Clear, honest, and straightforward.
Who we are
Caelum is care management software built and operated from Bournemouth, Dorset. When we say "we", "us", or "our" on this page, we mean Caelum and the people behind it.
If you need to get in touch about anything on this page, you can email us at [email protected].
What data we collect
We collect very little. The only personal data we gather through this website comes from our contact form. When you submit an enquiry, we collect:
- Your name
- Your email address
- Your company name
- The subject of your enquiry
- Your message
That is it. We do not collect data from any other source on this website.
How we use your data
We use the information you provide through the contact form for one purpose: to respond to your enquiry. We will not add you to a mailing list, sell your details to anyone, or use your information for marketing unless you have specifically asked us to stay in touch.
Our legal basis for processing this data under UK GDPR is legitimate interest, specifically to respond to a request you have made.
Cookies and tracking
We do not use cookies for advertising or retargeting, and there are no tracking pixels or third-party advertising on this site.
We use Microsoft Clarity to understand how visitors use this website. Clarity collects data on how you interact with the site, such as which pages you visit, where you click and how far you scroll. This helps us improve the experience for everyone. Clarity does not use cookies for its basic analytics and does not track you across other websites. You can read Microsoft's privacy statement for full details on how they handle data.
Third-party services
We use a small number of third-party services to run this website:
- Cloudflare Pages hosts this website. Cloudflare may process technical data such as your IP address as part of delivering the site to your browser. You can read Cloudflare's privacy policy for details.
- Google Fonts provides the typefaces used on this site. When you load a page, your browser connects to Google's servers to fetch the font files. Google may log this request. You can read Google's privacy policy for details.
- Microsoft Clarity provides analytics and session recording so we can understand how visitors use the site and make improvements. Clarity does not use cookies for basic analytics. You can read Microsoft's privacy statement for details.
We do not use any other third-party services that process your personal data through this website.
Data retention
Information submitted through the contact form is kept only for as long as needed to respond to your enquiry and handle any follow-up. Once the conversation is complete and there is no ongoing reason to retain it, we delete it.
Your rights
Under the UK General Data Protection Regulation (UK GDPR), you have the right to:
- Access the personal data we hold about you
- Ask us to correct inaccurate data
- Ask us to delete your data
- Object to how we process your data
- Request a copy of your data in a portable format
To exercise any of these rights, email us at [email protected]. We will respond within 30 days.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data has been handled incorrectly. You can contact the ICO at ico.org.uk.
Contact us
If you have any questions about this privacy policy or how we handle your data, please get in touch.
Email: [email protected]
Location: Bournemouth, Dorset
Last updated: 1 April 2026
Got a question?
If anything on this page is unclear, or you want to know more about how we handle data, just ask.